Analytics & Measurement

Turning data into clear direction.

Looking beyond surface-level metrics like Sales and ROAS, we understand what's truly driving performance and provide insights that move your business forward.
Man wearing glasses and earphones working on a laptop with a graph on the screen.
Our goal is to make sure you have the analytics you need, when you need them, in a way that's actionable. We do this through custom, real-time reporting dashboards focused on the KPIs that matter most to your business. 

In tandem, AI helps surface relevant observations within that data, increasing our speed to insight. Our team brings the context and judgment to turn those signals into the right recommendations and action.

Custom Reporting Dashboards

We build real-time dashboards combining metrics from various data sources that provide you with the KPIs that matter to you.

Competitor & Category Analysis

We track the category and the competition so your goals and strategy stay grounded in the market, not just your own data.

Advanced Measurement with AMC

We use Amazon Marketing Cloud to measure incrementality, new-to-brand customers, and lifetime value.

SOV & Market Share Tracking

We track your share of voice and market share, so we know if the work we’re doing is actually moving the needle.
Check out our other services
01

Strategy & Planning

The foundation every other service is built on. We develop the strategy and plans that keeps content, media, and operations aligned and grounded in data.
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02

Retail Fundamentals

Brands often lose ground through small operational gaps that add up. We handle the daily account management and execution, so you can focus on the bigger initiatives.
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03

Catalog & 
Account Health

A healthy catalog and account are the foundation for growth. We identify issues before they affect performance, from buy box suppression to duplicate listings.
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04

Content & SEO

Strong content matters more than ever as search is rapidly changing. We create content built around how customers actually search and buy.
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05

Media

A media plan only works if every dollar is accounted for. We manage Sponsored Ad and DSP with a focus on control, so your budget goes further.
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06

Analytics & Measurement

Surface-level metrics only tell part of the story. We look beyond Sales and ACoS to understand what's truly driving performance.
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No pitch, no pressure

We’d love to hear where you’re at in your e-retail journey and see if we can help take you to the next level.

Let's chat